Project info and description
Infissi Morra è un’azienda storica con sede nel cuore dei Monti Dauni, radicata nella tradizione artigianale del territorio. Il sito è stato progettato per comunicare in modo chiaro l’identità aziendale, unendo storia, qualità e innovazione. Ogni elemento è pensato per valorizzare la professionalità dell’azienda e rafforzare la fiducia del visitatore fin dal primo impatto.
Main characteristics
The development process involved multiple iterations, with special attention to the layout and the structure of the sections. The homepage immediately introduces visitors to the Morra world through a mix of institutional texts, emotional photography, and quick access to the main product categories. The “About Us” section tells the company’s story and values, accompanied by authentic images that convey credibility and a warm human touch.
One of the site’s strengths is the organization of the product offering: the main menu is divided into clear and well-defined categories, each with its own dedicated page. The sections cover the entire range of production: PVC windows and doors, aluminum frames, wood-aluminum systems, mosquito nets, shading systems, interior doors, armored doors, wrought iron work, and other components. Each category features photo galleries, technical sheets, and detailed descriptions that highlight the benefits and unique characteristics of each product, making it easy for even non-expert users to navigate.
We also curated a professional photo shoot, which documented the production environment, the team, and the company atmosphere, enriching the site with authentic and emotional visual content. This gave depth to the communication, making the website a narrative tool as well as an informative platform.
SEO played a key role as well: keyword selection was the result of specific sector research and a focus on local positioning. All content was optimized to favor organic indexing and increase visibility on search engines, without sacrificing readability or text elegance.
Overall, the Infissi Morra website is a carefully crafted project where design, content organization, visual materials, and digital strategy work together in perfect harmony.
The result is a solid, representative platform that enhances the company’s know-how and opens up new opportunities for engagement and conversion.
Visit the website www.infissimorra.it
